Sampling Table Comparison Chart

Aisle-Advertising_Comparison_Chart (download)


IDEAL ATTRIBUTES	Low-cost Solution Card Table	Expensive Solution Custom Fixture	Ideal Solution AISLE ADVERTISING Fold and Roll Demo Table	Our Fold and Roll Demo Tables Have The Ideal Attributes:
Portable	?	?	Yes	• Wheeled Mobility–Two caster wheels • Easily transportable—Fits into car trunk or hatchback • Ships easily and economically
Lightweight	Yes		Yes	• Only 33 Pounds! • Made of ABS plastic and aluminum
Compact Storage	Yes		Yes	• Only 9 inches deep – 36” height x 34” wide x 9” deep • 6 Fold and Roll Demo Tables fit in a 3’ x 5’ storage area • Reduced square footage storage requirements
Compelling Graphics		?	Yes	• Quick change panels • Custom graphics for multiple venues or products • Reflective, LED back-lit or fluorescent back-lit custom graphics • Three-sided graphic capability
Professional Image		Yes	Yes	• You never get a second chance to make a good first impression
No Tools Required	Yes	?	Yes	• For set-up or dismantle
Quick and Easy Set-up and Dismantle	?	?	Yes	• Only 1 person – and NO tools! — needed • Easy to clean • Quick and easy dismantle and transport to storage • Sets up and dismantle in less than 30 seconds • Engineered to engage with Proven Results • Happy Demonstrators = Greater Engagement = Higher Sales
Indoor Use	Yes		Yes	• Ideal for virtually any indoor demonstration, sampling, or presentation
Outdoor Use			Yes	• All-weather materials/fabrication • Thermal-formed ABS plastic with aluminum frame
American Made		?	Yes	• Easily customizable • Readily available replacement parts, if needed
Sustainable, Durable and Recyclable			Yes	• Reduced energy required for transportation-lightweight and compact • Constructed from durable, fully recyclable material (ABS plastic & aluminum) • Long-standing product for years of service
Unitary Custom Design		Yes	Yes	• Attractive graphic presentation for brand promotion • Patented form and function with electrical capability • Counter top supports 100 pounds • Back shelf for appliances and storage • Black or white ABS plastic standard with stable-adjustable leveling feet
Value-Added		?	Yes	• Custom design and graphic production capabilities • Logistics management • Display systems and signage • Market and sales consultation • iPad holder, beverage spigot and/or overhead signage system • Lease options
Return on Objective (ROO)		?	Yes	• Market face to face • Create an “aisle” anywhere while controlling traffic flow in the store • Drive sales of specific products and distribute coupons • Control product inventory • Promote community involvement • Increase store loyalty and brand recognition • Present consistent image and presentation
Return on Relationship (ROR)		?	Yes	• Create memorable customer experiences –through use of their five senses • Build customer loyalty • Promote community campaigns • Benefit from the power of sampling
Return on Investment (ROI)		?	Yes	• Cost efficient — and Proven Results • Increased sales • Low maintenance, storage and transportation costs • Depreciable asset • Rent or assess user fee to vendors/suppliers
Intangibles		?	Yes	• “Ease of doing business” company • Proactive customer service • One-year warranty
Purchase Price	$	$$$$$$	$$$	• Long-term investment vs. short-term expense

Sampling Table Comparison Chart

IDEAL ATTRIBUTES

Low-cost Solution Card Table

Expensive Solution Custom Fixture

Ideal Solution AISLE ADVERTISING Fold and Roll Demo Table

Our Fold and Roll Demo Tables Have The Ideal Attributes:

Portable

?

?

Yes

• Wheeled Mobility–Two caster wheels • Easily transportable—Fits into car trunk or hatchback • Ships easily and economically

Lightweight

Yes

Yes

• Only 33 Pounds! • Made of ABS plastic and aluminum

Compact Storage

Yes

Yes

• Only 9 inches deep – 36” height x 34” wide x 9” deep • 6 Fold and Roll Demo Tables fit in a 3’ x 5’ storage area • Reduced square footage storage requirements

Compelling Graphics

?

Yes

• Quick change panels • Custom graphics for multiple venues or products • Reflective, LED back-lit or fluorescent back-lit custom graphics • Three-sided graphic capability

Professional Image

Yes

Yes

• You never get a second chance to make a good first impression

No Tools Required

Yes

?

Yes

• For set-up or dismantle

Quick and Easy Set-up and Dismantle

?

?

Yes

• Only 1 person ­– and NO tools! — needed • Easy to clean • Quick and easy dismantle and transport to storage • Sets up and dismantle in less than 30 seconds • Engineered to engage with Proven Results • Happy Demonstrators = Greater Engagement = Higher Sales

Indoor Use

Yes

Yes

• Ideal for virtually any indoor demonstration, sampling, or presentation

Outdoor Use

Yes

• All-weather materials/fabrication • Thermal-formed ABS plastic with aluminum frame

American Made

?

Yes

• Easily customizable • Readily available replacement parts, if needed

Sustainable, Durable and Recyclable

Yes

• Reduced energy required for transportation-lightweight and compact • Constructed from durable, fully recyclable material (ABS plastic & aluminum) • Long-standing product for years of service

Unitary Custom Design

Yes

Yes

• Attractive graphic presentation for brand promotion • Patented form and function with electrical capability • Counter top supports 100 pounds • Back shelf for appliances and storage • Black or white ABS plastic standard with stable-adjustable leveling feet

Value-Added

?

Yes

• Custom design and graphic production capabilities • Logistics management • Display systems and signage • Market and sales consultation • iPad holder, beverage spigot and/or overhead signage system • Lease options

Return on Objective (ROO)

?

Yes

Return on Relationship (ROR)

?

Yes

• Create memorable customer experiences –through use of their five senses • Build customer loyalty • Promote community campaigns • Benefit from the power of sampling

Return on Investment (ROI)

?

Yes

• Cost efficient — and Proven Results • Increased sales • Low maintenance, storage and transportation costs • Depreciable asset • Rent or assess user fee to vendors/suppliers

Intangibles

?

Yes

• “Ease of doing business” company • Proactive customer service • One-year warranty

Purchase Price

$

$$$$$$

$$$

• Long-term investment vs. short-term expense

Low-cost Solution
Card Table

Expensive Solution
Custom Fixture

Ideal Solution
AISLE ADVERTISING
Fold and Roll
Demo Table

Our Fold and Roll Demo Tables
Have The Ideal Attributes:

• Wheeled Mobility–Two caster wheels
• Easily transportable—Fits into car trunk or hatchback
• Ships easily and economically

• Only 33 Pounds!
• Made of ABS plastic and aluminum

• Only 9 inches deep – 36” height x 34” wide x 9” deep
• 6 Fold and Roll Demo Tables fit in a 3’ x 5’ storage area
• Reduced square footage storage requirements

• Quick change panels
• Custom graphics for multiple venues or products
• Reflective, LED back-lit or fluorescent back-lit custom graphics
• Three-sided graphic capability

• Only 1 person – and NO tools! — needed
• Easy to clean
• Quick and easy dismantle and transport to storage
• Sets up and dismantle in less than 30 seconds
• Engineered to engage with Proven Results
• Happy Demonstrators = Greater Engagement = Higher Sales

• All-weather materials/fabrication
• Thermal-formed ABS plastic with aluminum frame

• Easily customizable
• Readily available replacement parts, if needed

• Reduced energy required for transportation-lightweight and compact
• Constructed from durable, fully recyclable material (ABS plastic & aluminum)
• Long-standing product for years of service

• Attractive graphic presentation for brand promotion
• Patented form and function with electrical capability
• Counter top supports 100 pounds
• Back shelf for appliances and storage
• Black or white ABS plastic standard with stable-adjustable leveling feet

• Custom design and graphic production capabilities
• Logistics management
• Display systems and signage
• Market and sales consultation
• iPad holder, beverage spigot and/or overhead signage system
• Lease options

• Create memorable customer experiences –through use of their five senses
• Build customer loyalty
• Promote community campaigns
• Benefit from the power of sampling

• Cost efficient — and Proven Results
• Increased sales
• Low maintenance, storage and transportation costs
• Depreciable asset
• Rent or assess user fee to vendors/suppliers

• “Ease of doing business” company
• Proactive customer service
• One-year warranty